Profitability Analysis of Jakarta–Makassar Round-Trip Route Using Garuda B737-800NG Aircraft in 2019
Purpose: This study analyzes the profitability of the CGK–UPG round-trip route operated by Garuda Indonesia using the Boeing 737-800NG in 2019, focusing on market share, revenue, costs, and overall profit.
Research Methodology: The data analysis method used was Library Research. Second, descriptive data analysis. quantitative, to explain existing data regarding the market analysis of the CGK – UPG PP flight route with use type aircraft B737-800NG data passenger actual Which obtained 186,266 for a period of three months so that the average per month based on the analysis is 93,133. From the results of 849, the calculation of the CGK – UPG Route using the B737-800NG obtained Revenue of US$ 12,262,505 / 3 months, Cost of US$ 11,062,896.71 / 3 months, Profit of US$ 1,210,008.29.
Results: From the results of the calculation of the Route UPG – CGK using B737-800NG, the revenue of US$ 14,694,363, Cost of US$ 13,844,662.34, Profit and US$ 849,700.66, respectively.
Conclusions: Garuda Indonesia holds a 25% frequency share with a 24% passenger share. The route generates total revenue of US$ 26,946,468 and total costs of US$ 21,114,838.46, resulting in a profit of US$ 5,852,429.54, indicating that the route is profitable.
Limitations: The study relies on secondary data and several cost assumptions, such as fuel price and load factor, and is limited to a three-month period in 2019 without accounting for seasonal variations.
Contributions: This study provides a structured model for evaluating airline route profitability, offering practical insights for airline decision-making in revenue and cost management for Boeing 737-800NG operations.
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