The Effect of Total Quality Management on Corporate Green Performance: Organizational Innovation as a Key Mediator in Automotive Companies

                2024-12-29
              

Published

                99-108
              

Pages

OPEN

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Nadya Rizkita

Universitas NU Pasuruan, Indonesia

Diana Rachmawati

Politeknik Negeri Malang, Indonesia

Adelia Dwi Valentin

Universitas Muhammadiyah A.R Fachruddin Tangerang, Indonesia

Abstract

This study examines the effect of Total Quality Management (TQM) on Corporate Green Performance (CGP) in automotive companies, with organizational innovation as a mediator. The background of this study is based on the need for automotive companies to improve Corporate Green Performance amidst sustainability challenges. Although many previous studies have examined TQM and Corporate Green Performance separately, there is a lack of understanding the role of organizational innovation as a bridge between the two. The research method used is path analysis with primary data collected through questionnaires from managers and employees of automotive companies. The results show that TQM has a significant positive effect on Corporate Green Performance and organizational innovation. In addition, organizational innovation is proven to mediate the relationship between TQM and Corporate Green Performance. This conclusion confirms that good TQM implementation not only improves Corporate Green Performance directly, but also through increased innovation. The implications of this study suggest that automotive companies should integrate TQM and innovation in their sustainability strategies, as well as provide insights for stakeholders and policy makers to support environmentally friendly practices. This study enriches the literature on the relationship between TQM, innovation, and sustainability in the automotive sector.

TQM OI CGP Automotive industry

How to Cite

The Effect of Total Quality Management on Corporate Green Performance: Organizational Innovation as a Key Mediator in Automotive Companies. (2024). Journal of Economics, Management, Entrepreneurship, and Business (JEMEB), 3(2), 99-108. https://doi.org/10.52909/jemeb.v3i2.196

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