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Journal of Economics, Management, Entrepreneurship, and Business Abnus Publisher

The Influence of Entrepreneurial Orientation on Food and Beverage MSME  Performance in Bandar Lampung

2026-05-29
Published
28-42
Pages
OPEN
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HV
Hanifah Syahirah Vedy
Management Department, Faculty of Economics and Business, Lampung University, Lampung, Indonesia
KH
Keumala Hayati
Management Department, Faculty of Economics and Business, Lampung University, Lampung, Indonesia
Abstract

Purpose: This study aims to examine the effect of digitalization strategy and corporate governance on the financial performance of listed transportation companies. It further analyzes how both strategic digital transformation and governance mechanisms contribute to improving firm profitability and financial stability in a competitive industry environment.

Research Methodology: This study uses a quantitative approach based on secondary data from financial statements of listed transportation companies. The sample consists of companies listed on the stock exchange during the observation period. Data analysis is conducted using multiple linear regression to test the relationship between digitalization strategy, corporate governance, and financial performance. Classical assumption tests are applied to ensure model reliability and validity.

Results: The findings show that both digitalization strategy and corporate governance have a positive and significant effect on financial performance. Firms that actively implement digital transformation and maintain strong governance structures tend to achieve higher profitability, operational efficiency, and improved financial outcomes. Corporate governance demonstrates a slightly stronger effect compared to digitalization strategy.

Conclusions: Digitalization strategy and corporate governance are key determinants of financial performance in listed transportation companies. Their integration enhances competitiveness and supports long-term financial sustainability.

Limitations: This study is limited to listed transportation companies and relies on secondary data, which may not fully capture internal managerial dynamics.

Contributions: This research contributes to the literature by integrating digital transformation and governance perspectives in explaining financial performance and provides practical implications for managers and policymakers in strengthening governance and accelerating digital adoption.

Customer Performance Entrepreneurial Orientation Food and Beverage Sector MSME Performance Product Performance
How to Cite
Vedy, H. S., & Hayati, K. (2026). The Influence of Entrepreneurial Orientation on Food and Beverage MSME  Performance in Bandar Lampung. Journal of Economics, Management, Entrepreneurship, and Business, 6(1), 28-42. https://doi.org/10.52909/q669e463
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How to Cite

Vedy, H. S., & Hayati, K. (2026). The Influence of Entrepreneurial Orientation on Food and Beverage MSME  Performance in Bandar Lampung. Journal of Economics, Management, Entrepreneurship, and Business, 6(1), 28-42. https://doi.org/10.52909/q669e463
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Vol. 6 No. 1 (2026): May
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